For Authentic Eco-Marketers Only 

Sustainability Copywriting for Companies with a Vision  

Do you suffer from any of these common  eco-marketing complaints? 

• You’re a start-up ecopreneur and don’t have enough hours in a day to do it all 

• You know you’d be more profitable if you could get more mainstream customers interested in your product, but you’re not sure how  

• You’re struggling with bringing your Green product or service to market without being accused of Greenwashing  

• You’re selling solar or other sustainable technology that’s new to you or your staff and aren't certain your marketing materials accurately represent your product  

•  You don’t yet have an authentic voice or an inspiring story that stimulates interest in and loyalty for your Green business  

 Selling Green can be challenging.  You don't want to offend the hard-core eco-nuts who could become your biggest advocates - or your biggest detractors. Yet you'll probably still need to inspire the much larger group of mainstream consumers for whom saving the planet isn't top priority.

   Or, your biggest challenge could be fine-tuning your messages to appeal to the particular interests of your targeted subgroup within the eco-conscious population.

How This Tree-Hugging Eco-Nut Can Help Your Green Business Grow

  People trust people who think and sound like they do. Sales copy written with authentic insight into the minds of Green (and not-so-Green) consumers can help you avoid misunderstandings and develop a message to match your vision and realize your goals.  (And, of course, keep the profits rolling in.)

   As a decades-long practitioner of sustainable living, I know how to speak to your customers in words they trust and understand.  And as a fellow Green business owner  (I'm co-owner of a solar energy and energy consulting company)  I can relate to your needs.

   When you work with me you won't just get an authentic and effective voice for your vision. You'll also get a resourceful, dependable and easy-to-work-with ideas partner who can help you develop stategies to maximize your ROI, expand your vision and nurture your customer relationships.

   Contact me to start building sustainable connections to your customers today!

  Warmly yours,

Anne C. Michelsen

       P.S. Want to know more about Green marketing best practices? Click here for a link to my new report, "Making Sense of the Green Sector: What Every Marketer Should Know About Selling Sustainable Products and Services" 

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